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Tag Archives: Digital shopping

What do consumers want from the Internet of Everything?

According to a recent survey by Cisco – ‘customers want a convenient, contextually relevant shopping experience’.

In the fifth annual Cisco® Consulting Services retail survey 1,240 retail consumers in the U.S. and U.K. gave their preferences for Internet of Everything (IoE) enabled retail experiences. Cisco has now highlighted the key points that retailers are encouraged to use to help capture the new digital consumer.

Joseph Bradley, Vice President & Founder IoT / IoE Practice commented

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Memory mirrors are trending in fashion stores

US fashion retailer, Neiman Marcus, is using a digital mirror to give shoppers the ultimate fitting room experience at its store in Walnut Creek, California.

The MemoryMirror from MemoMi, is actually a 70” digital screen with recording capability. It records the customer as they try on each outfit and plays back the footage to allow them to compare in real time.

The innovative digital mirror is self operated by the customer who uses an iPad as a controller to record as many outfits as they wish

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Appy Christmas

On the lead up to Christmas it can be expected that retailers will be pushing out their festive apps in a bid to wish us all a merry and profitable Christmas.

One of the first to launch its app is digital retailer Argos that has launched its 2014 Christmas Gift Finder. The world’s first swipe-to-like shopping web app, which has already been nominated for an industry award.

The Gift Finder takes a mobile approach, allowing all interactions to be made one handed and on the move, using any smart

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Click and collect from your local Post Office with Amazon

Amazon has joined Royal Mail’s Local Collect ‘click and collect’ network, a partnership between the Post Office and Royal Mail, and the largest in the UK.

As part of its PickUp Location Programme Amazon customers now have access to more than 10,500 Post Office branches, taking the total number of Amazon pickup points across the UK to more than 16,000. Customers will benefit by being able to pick up their Amazon goods from the Post Office that is most convenient to them. The flexible service

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The marketing power behind digital receipts

Until recently digital receipts have been tied with online purchases for obvious practicalities, but now they are popping up across numerous retail and hospitality outlets.

The thinking behind these e-receipts is three fold: 1 – They are an eco-friendly option. 2 – They are convenient to the tech savvy customer who doesn’t want to carry lots of paper in their wallet and can benefit from a digital record of the transaction. 2 – They are even more convenient to the business owner who

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