Memory mirrors are trending in fashion stores

US fashion retailer, Neiman Marcus, is using a digital mirror to give shoppers the ultimate fitting room experience at its store in Walnut Creek, California.

The MemoryMirror from MemoMi, is actually a 70” digital screen with recording capability. It records the customer as they try on each outfit and plays back the footage to allow them to compare in real time.

The innovative digital mirror is self operated by the customer who uses an iPad as a controller to record as many outfits as they wish

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