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Archive / April, 2014

Clarks now measure your kid’s feet with an iPad

Shoe retailer Clark is trialing an iPad based foot-measuring tool in its children’s department in store.

The complete device consists of a digi-tape and footplate that are used to measure a child’s foot; the iPad then receives the data via an app that creates a customised shoe guide.

The new technology, that replaces the older mechanical foot gauge, is said to make the foot measurement process easier and more interactive, while adding an element of fun to the task. Staff are able to take the

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Have Beacons grabbed your customers’ attention, yet?

With the rise of mobile technology, comes the re-introduction of location-based marketing aka Beacons. This topical technology, a tool that can pin point where a customer is and talk to them about relevant information, has certainly got both brands and vendors hot under the collar.

A flurry of Beacon-based ideas are now being tested, such as apps that interact with the Beacon, check-in technology used with loyalty points, or multi-brand loyalty schemes. Each has the ability to grab a customer’s

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Hot topics for hospitality POS

Mobile, self service and social media are trending across the hospitality industry as restaurateurs and hoteliers consider them must haves for their next point-of-sale (POS) investment. Meanwhile digital signage is being flagged as a technology that shouldn’t be forgotten in this category.

According to Hospitality Technology’s annual POS Software Trends Report, the key business drivers pushing hospitality venues to upgrade their POS are to deliver: mobile POS, new payment options and personalised

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Interactive changing rooms – coming soon

A connected changing room concept is to be launched by Microsoft and Accenture.

Currently live in the US, the fitting rooms which detect the products a customer tries on, are soon to hit British retailers.

Brendan Mislin, senior manager at Accenture, told Retail Week that the technology is currently being used exclusively by US department store Kohl’s, and they are keen to get started in the UK. “We’re in talks with some nice, big UK retailers. I can’t name any names yet, and I don’t have

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