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Tag Archives: Mobile devices

Hiton hotels are going mobile

Hilton Worldwide has put digital technology, specifically mobile devices, top of its loyalty program agenda in order to provide enhanced customer service.

Over the past seven years it has invested more than $500-million on technology upgrades across its 4,000 properties that include 11 Hilton brands in more than 80 countries.

This year has seen Hilton’s HHonors members receive the benefits of mobile-enabled check-in and room selection whereby using their mobile devices, tablets and computers they

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Retail in 2015 will be mobile, omni-channel & connected

Retailers following the trends of the industry and any yet to get on the technology band wagon should take note that – mobile is here to stay and connected devices are on the up, if the latest report from leading retailer John Lewis is anything to go by.

The rise of the mobile as a shopping method is reported to be John Lewis’ most significant event this year with omni-channel shopping, mobile EPoS and connected devices close by. It also confirms that the store remains as important as ever

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Tablets on the sales floor

The retail industry and indeed a number of other industries like hospitality are turning their attention to tablets. The attraction being that they are an affordable and flexible way to provide convenient service to customers and manage back of house tasks.

Right now the tablets are still finding their place. In store they are popping up at till points to save space and are carried around by staff who can quickly assist a customer on the spot and cut queues, in a restaurant they work very well

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Mobile vs desktop, laptop and kiosk

Mobile devices are now the main route for browsing online, highlighting now more than ever the decline of the desktop and laptop in this consumer popular past-time.

All is not yet entirely lost however, as sales made by mobile, smart phone and tablet, currently only account for a about a third total sales for e-retailers, but for how long? The latest IMRG Capgemini Quarterly Benchmarking Report shows that the total estimated online spend during May to July was £24.2 billion, with £8.7 billion

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Investing in online is now a necessity

Retailers are becoming increasingly aware of the, need to and benefit of, developing app and mobile versions of their websites in order to reach more shoppers, more often.

IGD predicts that the online channel is set to more than double in value over the next five years. Investing in this market is therefore a necessity rather than a nice to do.

Young families and C2 shoppers are boosting online tablet grocery sales, says IGD Shopper Vista, the consumer goods research group. Whereas just over a year

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