Tag Archives: Digital shopping

Investing in online is now a necessity

Retailers are becoming increasingly aware of the, need to and benefit of, developing app and mobile versions of their websites in order to reach more shoppers, more often.

IGD predicts that the online channel is set to more than double in value over the next five years. Investing in this market is therefore a necessity rather than a nice to do.

Young families and C2 shoppers are boosting online tablet grocery sales, says IGD Shopper Vista, the consumer goods research group. Whereas just over a year

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Carphone Warehouse goes digital in store

Carphone Warehouse, the phone retailer, is going digital with its new look stores. The digital format will be seen across 200 of its 771 stores within the next few months. The digital design is said to create a simplified and slick customer experience through technology.

Speaking at one of the revamped stores in London’s Brent Cross, Carphone Warehouse marketing director Julian Diment told Retail Week: “This has allowed us to bring the excitement and energy of smartphones to life through a

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One Stop introduces mobile vouchers

Convenience store One Stop, a subsidiary of Tesco since 2003, is introducing mobile vouchers to its in store offering. Customers can use their mobile phone to redeem coupon offers in store that were sent to them by sms or email.

The voucher technology is from Eagle Eye Solution’s, a company that provides a transaction software platform, supporting real-time, multi-channel digital offers, payments and rewards. Eagle Eye Solution’s says it is using new, AIR technology that issues coupons via

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Is Argos driving the digital age?

Argos, the household goods retailer, is replacing the traditional with a digital alternative as it focuses on its place in the digital age.

Over all it is investing £300 million to reinvent itself from an old-style catalogue-led to a modern digitally-led business. Part of its plan are small format digital stores, with the first recently opening in London, setting a trend for local, convenience stores that cater for online orders over large format hub stores.

Argos sees convenience of a pickup point

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Is mobile the high street’s secret weapon?

Rumour has it that mobile could be on the verge of helping the high street to take back the top spot when it comes to preferred retail experiences. Many in the industry are arguing that while mobile is growing fast, with sales doubling in 2013 to £3bn according to Consultancy Capgemini, stores on the high street should embrace the technology and use it to their advantage, rather than panic.

Alan Gabbay, founder of local product finder app Udozi, believes that brick and mortar stores still have

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