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Tag Archives: Near field communications

Argos trials special offer app

Argos is testing its new special offer app in store accessible through mobile devices. The app will be promoted and delivered by tap points in store that contain a code.

Shoppers will be able to download the app by scanning the code with a phone or tablet using near field communication (NFC) technology. Once scanned, customers will have access to Argos’ latest offers.

Argos head of publications and new media Dominic Pemberton said: “By using NFC we hope to encourage app downloads, increase mobile

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Mobile (NFC) payments driven forward by Visa and Samsung partnership

The time of paying through a mobile phone as the norm got one step closer this week following a deal between Visa and Samsung that will see Visa’s new payment app running on Samsung handsets. Customers will be able to add Visa payment account information via the app and then go on to make contactless payments using their mobile phones.

The companies’ joint support of near field communication (NFC) mobile payments will push the mobile payment technology forward on a global scale after they launch

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It’s a global market for NFC payments

Near Field Communications (NFC) technology has been slowly developing in the background of the payment systems industry for about ten years now. Today, with the rise of the smartphone, it is beginning to make an appearance in the retail market by way of mobile phone payments. This amalgamation is expected to make the market growth rate soar with figures predicted to reach $180 billion annually by 2017. This is according to a Juniper Research’s recent report on NFC Retail Marketing & Mobile

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